I didn't think this hospital waste business could get any worse. I wish I still thought that.
So it turns out these used medical blankets and hospital gowns weren't just being sold by the kilo outside of Recife in the northeastern state of Pernambuco. A significant quantity of these items were found in a warehouse in the city of Toritama, where 60 percent of Brazil's blue jeans are produced, including the eponymous Toritama. The warehouse belongs to a company called O Imperio do Forro do Bolso -- the Empire of Pocket Lining.
Old hospital blankets were being turned into blue jeans pockets.
I guess I wouldn't have been surprised if someone told me this sort of thing goes on in China. But Brazil? C'mon ... This is possibly the most desperate measure I've seen by a Brazilian manufacturer in trying to cut costs, which are spiraling out of control due to inflation and a soaring exchange rate that makes Brazilian products less competitive.
Funny thing is I stumbled across this promo as I was Googling around about Toritama
This attempt to encourage people in Pernambuco to buy clothing from the local textile industry: I USE LOCALLY PRODUCED TEXTILES, CLOTHING PRODUCTION IS A SERIOUS THING -- IT'S NOT TRASH!
If only they knew!
People woould certainly want to know if the clothes they are wearing contain any material from used medical blankets and hospital gowns. Medical waste is a special category of waste and should be disposed of appropriately.
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